Google Archives - Advertising/Media/Marketing blog

Zappos sends Google a challenge in a new #PayWithACupcake campaign.

January 19, 2016August 29, 2017
Eugenia Nazarova

This Zappos guerrilla marketing campaign is simply cool! It aroused my interest from the moment I read its title: ‘Pay with a cupcake’ that reminded me of the recently made Google’s ... Read More

Whiskas opens the Kitten Kollege.

November 3, 2015December 8, 2015
Eugenia Nazarova

Whiskas, the cat-food brand owned by Mars, seems to know how to grab our attention. The brand offers a completely new approach in its communication strategy, by creating the “Kitten Kollege” onlin... Read More

Experience New York like a local!

October 6, 2015October 6, 2015
Eugenia Nazarova

Are you planning a trip to New York? Are you sick and tired of usual tourist traps? Would you like to discover the magic of the city as its residents do? For those who are looking for a chance to expl... Read More

Time to coffee.

October 2, 2015August 2, 2017
Eugenia Nazarova

If you live in hustle and bustle of a big city and always rush through life, all you need is a cup of coffee at the right time to avoid being exhausted and boost your energy. Coffee makes you feel gre... Read More