It is a WiFi that works when you’re in the shade to help prevent skin cancer. You can see it at the beach in Peru.
Skin Cancer is considered to be one of the most dangerous and fast growing form of cancer. More than one million people suffer skin cancers every year.
In the summer people like having sunbathe and often don’t realize that ultraviolet (UV) rays are very harmful. The best way to reduce a risk of this desease is to avoid long exposure to intense sunlight and practice sun safety.

Agency Happiness Brussels has come up with an interesting solution aiming to prevent skin cancer. Instead of just warning people about the dangers of UV rays, the agency in collaboration with the Peruvian League Against Cancer (Liga Contra el Cánce) have installed a Shadow WiFi System. It has been set up on Playa Agua Dulce in Peru.
(via)
A large blue structure attracts people’s attention offering a free WiFi access that is available when people are in the shade. A sensor tracks the movements of the sun during the day changing the rotation of the Wi-Fi antenna. When the shadow moves people on the beach have to follow to stay connected.
To get connected you have to register on a web page that provides all the prevention information about the dangers of skin cancer and too much exposure to the sun, encouraging people to take care of their health.

The Shadow WiF is expected to be installed in San Francisco and New Zealand soon, hoping that one day it becomes a truly global network of skin care preventing.
In my opinion this campaign to raise awareness of skin cancers is very useful and can meet a positive feedback. People should pay more attention to their health and take care of yourselfs.
They did one of these somewhere else last year. I think it’s a really neat idea. Even if it’s only temporary, it will get people thinking about being safer in the sun.
That is a cool idea. I bet a lot of people would use this if they saw it.
What a great idea!! I live in Phoenix, AZ. We have sun 350 days out of the year. One can always tell a local from a tourist because we are not tanned. Skin cancer is a real problem here, an we don’t even have a beach!
That is an incredible idea. I love innovative thinkers. What a great way to educate the public while providing a great service as well.
If I was at a beach, wifi would not be on my mind. I would have my umbrella for shade.
Now that is a lovely idea though people on the beach really need to learn to put down their phone and simply relax.
Love this campaign! Skin care is so important to me! And well.. wifi too haha
Very interesting. I would love a place in the shade to get WiFi.
I completely agree in the shaded area being provided. However, don’t they have WIFI on their phones?
Interesting idea, skin care is something we often forget about, im sure this idea will make people be more conscious about the sun and what it can do to your skin.
That’s a great way to raise awareness about skin cancer. The sun’s been extra harmful lately and this is perfect for people who spend most of their time soaking up the sun in the beach.
Anything to help bring up awareness for skin cancer I support!! Especially as someone who has had skin cancer.
This is such a brilliant idea and that I’ve never heard of, probably due to the fact I live in the U.K. And there is never any need for shade. It’s also good that it is raising awareness for skin cancer, such a serious issue that affects many people! Thank you for writing about this! X
That is a pretty new but definitely cool idea. It really sounds interesting from my point of view. What a way to spread awareness about skin cancer!
Neat idea! I have never heard of Shadow WiFi before but I am for anything that spreads awareness about skin cancer. Sun screen is so important!
What!! This is so awesome! I’ve never heard of this, but it’s really a great idea!
oh wow freakin cool. i never heard of anything like this before. i think it is groundbreaking.
I have mixed feelings about this. Of course, I want people to lower their risk of getting skin cancer. However, I am not okay with people being on their phones so much. When I am at the beach it is a time for me to unwind & relax. Plus I don’t want sand in my iPhone. Bring sunscreen & an umbrella & call it a day
Such a cool concept! This is the first I am hearing of it and I love it. What a smart way to promote skin health!
That is fantastic, they should have done this a long time ago and I hope they bring it over to the UK as well!
this is awesome information. Summer will be here soon I am hoping I will be able to find a place like this
Such a great idea, I know a lot of people will benefit from it because skin cancer is on an all time high!
Wow, that’s a really neat idea to encourage people to get out of the sun for a while. I always seek the shade!
Omg how cool is this?!?! I’m hoping this catches on all over the world!
It sounds like a really cool idea and I am sure lots of people will use it however for me going to the beach is about getting away from technology and daily life stresses… why would you want wifi? As I said that is just me, I am sure lots of people will love this
Oooooookay this is super cool….such an innovative idea. The fact is many persons are still not paying enough attention to how the sun can affect their skin and this is a great way to bring awareness
How cool is this!? I wonder how this would interact with the waves…
LMAO! this is a real thing? wifi that works in the shadow, how quirky of an idea wow. i’ll settle for free wifi all the time lol. but this is great for prevention of any cancer.