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Category: Marketing

Top 5 Christmas Ads 2018: from Apple to Lavazza!

Top 5 Christmas Ads 2018: from Apple to Lavazza!

December 19, 2018December 19, 2018
Eugenia Nazarova
Huge fan of Christmas ads? With Holidays on the horizon, brands are invading your screens with their emotional and heartwarming festive ads 2018 that you won’t miss out. Check out 5 of my favori... Read More
Learn from #IHob's Mistakes: Lessons from a Social Media Marketing Campaign (Guest Post by Sedale McCall)

Learn from #IHob’s Mistakes: Lessons from a Social Media Marketing Campaign (Guest Post by Sedale McCall)

July 10, 2018July 10, 2018
Eugenia Nazarova
IHOP’s campaign to rebrand as ‘IHOb’ created a huge buzz on Twitter. But did it increase IHOP’s sales? Or was it just a social media moment in time? The answer might surprise y... Read More
Lexus introduces the ‘Lane Valet’ in its new TV Commercial.

Lexus introduces the ‘Lane Valet’ in its new TV Commercial.

April 26, 2017June 14, 2017
Eugenia Nazarova
Browsing the web I came across an unusual TV commercial done by the ad agency Team One United States for the 2018 Lexus LC that highlights the ‘Lane Valet,’ Lexus new innovation that every drive... Read More
The 1st ever Instagram Jigsaw Puzzle  by Toronto Silent Film Festival.

The 1st ever Instagram Jigsaw Puzzle by Toronto Silent Film Festival.

March 30, 2017June 12, 2017
Eugenia Nazarova
Can you solve the Instagram Jigsaw Puzzle? 😉 You probably know, Instagram (a word combination of “instant camera” and “telegram”) is the mobile-first image based social network that gained ... Read More
Tour n’ Cure launched  #StopTheWait campaign starring Lionel Messi.

Tour n’ Cure launched #StopTheWait campaign starring Lionel Messi.

March 16, 2017June 12, 2017
Eugenia Nazarova
If you’re looking for an interesting example of medical tourism campaign, Tour n’ Cure’s #StopTheWait is definitely worth your attention. #StopTheWait is an initiative launched to eradicate Hepa... Read More
P&G has launched #WeSeeEqual digital campaign linked to International Women's Day.

P&G has launched #WeSeeEqual digital campaign linked to International Women’s Day.

March 8, 2017June 13, 2017
Eugenia Nazarova
Procter and Gamble’s new corporate ad campaign was done in support of gender equality and women’s rights because ‘Equal pay doesn’t care who demands it.’ A gender equal world is a better... Read More
Share your beer with your loved one this Valentine's Day.

Share your beer with your loved one this Valentine’s Day.

February 13, 2017June 12, 2017
Eugenia Nazarova
If you’re looking for some inspiration for Valentine’s day, why not check out the DualPour, the cute gadget by Grain Belt beer? Love doesn’t make the world go ‘round. Love is what makes the r... Read More
Experience amazement with a new Lexus ’Man and Machine’ Super Bowl 2017 ad!

Experience amazement with a new Lexus ’Man and Machine’ Super Bowl 2017 ad!

February 8, 2017June 19, 2017
Eugenia Nazarova
The Lexus ‘Man and Machine’ Super Bowl 2017 ad will definitely inspire you to test-drive this luxury sports coupe! You might expect the ad which only dazzles you with the stylish and eye-catching... Read More
Burger King’s  new subway ad  can whet your appetite.

Burger King’s new subway ad can whet your appetite.

February 1, 2017July 5, 2017
Eugenia Nazarova
Burger King, famous American global chain of hamburger fast food restaurants, has come up with a smart solution of using the subway luggage shelves to create an optical illusion as if burgers are gril... Read More
Student released a spec spot for Adidas that has become viral.

Student released a spec spot for Adidas that has become viral.

January 12, 2017June 12, 2017
Eugenia Nazarova
Eugen Merher, a student at the Filmakademie Baden-Württemberg in Germany has recently released ‘Break Free,’ a touching spec spot for a famous sport brand Adidas that will not leave you i... Read More

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