The Muchimuchi agency in Paris has created an emoji-inspired Direct Marketing campaign to mark joy and happiness with its clients and suppliers!
The recipe of this campaign is quite simple: ‘A touch of creativity and a whole lot of gourmandise, to put an end to the prevailing pessimism.’
This year the agency has released a tasty emoji-inspired Greeting Card to make something special as a gift for the clients and suppliers! Intriguing, isn’t it?
As you might know , ‘muchimuchi’ means ‘hello’ in Japanese, so the idea to use emojis seems obvious. In order to engage its clients in a fun and friendly way, the Muchimuchi agency released a special set of yellow macarons inspired by popular emoji icons. Who could resist getting such a sweet Greeting Card? As for me, I couldn’t help writing about this campaign.
Isn’t it a smart way to say a friendly hello to its clients? 😉
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